Meer weten, minder betalen
'Meer weten, minder betalen' means Know more, pay less in Dutch. It is the slogan of the campaign we developed for Energiewending, an Amsterdam-based organisation offering free advice and resources to prepare people’s homes – specially those old apartments in the Amsterdam West area – for the winter. Residents learn all they need to know to waste less energy and make their bills go down. We worked on the copywriting, visual identity and campaign for this project, with which already more than 500 households have received coaching and other help by the Energiewending team.
Concept, design, copywriting and creative direction: What The Studio
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